$3,000
The Belgique is a Turkoman cottage industry invention that surpasses both the popular Khal Muhammadi and the silk Urumchi Chinese rugs, while still being the traditional red Afghan 100% wool rug. The European name is a commercial brand and has some Afghan humour.
Super popular among the foreign military and NGOs in the Kabul market with a price tag of USD6,000 in the shops of Chicken Street, Kabul.
Simply the finest quality 21st century Afghan rug.
In stock
If you would like to see a particular product in person through our Bangalow store, please contact us in advance so we can be of the best assistance.
hello@therugshop.com.au / 02 6687 2424
Free Shipping within Australia.
Your rug will be shipped within 1-3 business days and should arrive within 3-5 business days from the ship date. Multiple items within the same order may not arrive together.
When your order is processed, you will receive an email containing a tracking number and dispatch confirmation.
Domestic shipping we use TNT express couriers & Aus post.
International shipping we use INTERPARCEL.
Returns are accepted within 30 days of delivery. Please contact us as soon as possible if you are considering a return. Buyer is responsible for return postage cost. Any returns must be unused and in original of when purchased.
No returns on our “Clearance” rugs or any rugs on sale.
In the complex world of Afghan weaving, the Afghan Belgique Rug emerges as a unique achievement—a proud, contemporary heir to centuries of tribal mastery. Rooted in Turkoman tradition yet elevated by modern innovation, the Afghan Belgique Rug is not merely a carpet; it is a cultural dialogue in wool, a meeting of ancestral skill and current taste.
Despite the European-sounding name, “Belgique” is neither Belgian in origin nor Western in character. It is, rather, a tongue-in-cheek label given by Afghan weavers to a cottage industry triumph. Forged in the homes and family workshops of northern Afghanistan, this rug was named with wry humour and sold widely across Kabul’s storied Chicken Street. Popular with foreign NGOs, diplomats, and military buyers, the Afghan Belgique Rug quickly gained an international following, fetching up to USD 6,000 per piece in the city’s finest galleries.
Like the revered Khal Muhammadi before it, the Afghan Belgique Rug wears a rich red base—that deep, cochineal-inspired hue that has defined Afghan aesthetics for generations. But this is where the resemblance ends. The Belgique takes that familiar palette and refines it. The wool is softer, the pile lower yet tighter, and the finish immaculate. There is a quiet elegance in the execution that stands apart.
It is hand-knotted from 100% Afghan sheep wool, a material prized for its resilience and high lanolin content. Spun by hand and dyed with care, the wool carries warmth and strength. Whether underfoot or hung as art, this rug speaks with a voice of patience and polish.
The Afghan Belgique Rug distinguishes itself in more than colour. The design is tightly disciplined, often featuring repeating gul motifs and symmetrical medallions with strong borders—a nod to Turkoman classical patterns but reined in with contemporary finesse. The rug avoids the excessive flourish of some silk Urumchi pieces, favouring instead a balance of form, function, and tradition.
Each knot is set with extraordinary precision. This is a rug that does not announce itself loudly but rather grows in stature the longer it is observed. It is complex without being chaotic, dense without being stiff. There is a clarity here, a finished quality that suggests both skill and pride.
What makes the Afghan Belgique Rug remarkable is its origin. It is not a product of large factory looms or mass production. Instead, it springs from cottage industry—family-run workshops where parents, children, and neighbours carry on a weaving lineage passed down through generations.
In these spaces, every element of the rug’s construction is personal. The wool is sheared locally, the dyeing is done in small batches using traditional methods, and the knotting happens at home, often in long stretches of shared silence or song. This intimate mode of production ensures quality but also embeds the rug with community and continuity.
During the height of international presence in Kabul, the Afghan Belgique Rug became a beloved export. Foreign buyers saw in it the best of Afghan craft with a polish that appealed to modern sensibilities. Its durability, easy upkeep, and beauty made it a preferred memento for diplomats and peacekeepers alike.
But popularity never diluted its authenticity. The Afghan Belgique Rug remains, at heart, an Afghan story. It is a red rug, yes—but a red that speaks in many tones: of hardship overcome, of creativity unbounded, and of beauty born in the most grounded of places.
There are many Afghan rugs of note: the tribal Khal Muhammadi, the luxurious silk of Urumchi, the stark geometry of Belouch prayer rugs. Yet the Afghan Belgique Rug holds a place apart. It surpasses its cousins in craftsmanship, durability, and international appeal.
And it does so without compromise. The weavers have not sacrificed tradition at the altar of modern taste. Instead, they have brought tradition forward, refined it, and held it to a new standard. That is why the Afghan Belgique Rug continues to be considered the finest Afghan rug of the 21st century.
Can I get the same rug in a different size?
Each of our rugs is an individual, hand made work of art because of that it is not possible for us to have duplicates in different sizes.
How are your rugs made?
All of our rugs are 100% Handmade on a loom. We have created a close relationship with all of the craftspeople who make our rugs which allows us to get the highest quality rugs directly from the people who made them.
Are your rugs new/used?
We offer a variety of both new and used Persian rugs from many areas including Persia, Turkey, and Morocco see below for more info on locations.
NEW: We support over 30 families in Afghanistan who produce the highest quality Persian rugs.
OLD ANTIQUE VINTAGE: We source our used rugs from village and tribal families at source. As well as attend worldwide auctions. We have formed relationships with Persian rug collectors that allow us to get incredible pieces that are not normally on the market.
Can I try before i buy?
We have a “try before you buy” system for approved customers.
Where are your rugs from?
Afghanistan, Persia, Pakistan, Turkey, Azerbaijan, Morocco etc.